P90X is becoming a highly popular workout system, even though it is quite intense. Individuals have learned from testimonial ads/commercia exactlyl how well this system works. As a result, utilizing the Social Cognitive Theory, individuals learn from others and dictate whether or not they can complete this task. Self-efficacy plays a strong role in this theory, because the more efficacy an individual has, the more likely they are to make a positive change (i.e. purchase and complete P90X).
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